The PlayLouder music service provider service has scored a big hit in signing a deal with broadband provider Tiscali that will see its walled garden peer-to-peer music service move onto the national platform. PlayLouder has deals in place with SongBMG and a fat fistful of indies. Subscribers purchase their broadband access directly from PlayLouder for an all-in fee of £26.99 a month, which provides usual access plus unlimited legal downloading of music and can freely share licensed music (as only tracks from SonyBMG and indie labels) with other subscribers using P2P file-sharing for no extra cost. As a music ISP, PlayLouder controls the flow of music files over its network with the plan that all file-sharing traffic stays within its ‘walled-garden’. By controlling the network, PlayLouder tracks and monitors the distribution of digital music through audio fingerprinting and so pays a share of revenues back to the rights owners.

The model is the best of both worlds for rights holders and subscribers but it’s still a question of catalogue …

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