Robbie Williams sells music by the truckload and his record label EMI is one of the more progressive labels by actions, so it’s good to see Team Williams keeping everyone on their toes by combing mobile, IP and music downloads in a new offering. The T-Mobile/Sony Ericsson phone comes with ready links to Williams’ website and ability to play tracks over the air. It follows up a streamed concert for mobiles that Williams did earlier in the year.

For all things Robbie, check out Robbie Williams Resource community launched to celebrate his 2006 tour. Nice.