spotifyThe digital music space just got a little more interesting as the excellent music streaming service Spotify has partnered up with the UK’s 7Digital to provide that all-important one-click impulse buy link. More after the jump

Wonderful as iTunes is, and it is, it’s important for the sector that there is decent competition and 7 Digital’s Ben Drury has done a very impressive job of keeping on the coattails of iTunes with high-quality MP3 downloads, deals with all the majors as well as a good white labelling business. Though a marketing exercise for hardware, iTunes reach is so massive that it’s great to see someone poking the bear and prehaps stimulating some activity to keep moving forward instead of increasing girth by adding movies etc.